Sunday, September 10, 2006

Record PM sells well

Record PM exceeds targets but sales hit main title’s figures

THE new Daily Record evening editions, Edinburgh PM and Glasgow PM, are selling more than 12,500 copies a day, but this has been offset by a drop in sales of the main paper of around 4000.
Boosted by free chocolate bars, shortbread and attractive female vendors, the 15p PM editions appear to have sold in line with early targets on the streets of Glasgow and Edinburgh.

Including "... the Record’s actively purchased sale for the month of August slipped further behind The Scottish Sun"

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Sun Stretches Lead in Sales Race

The Scottish Sun’s lead over former top-selling daily newspaper, the Daily Record, gets ever-bigger. According to the latest monthly circulation figures, the ABCs, the average daily sale last month of the Sun was 407,294, as opposed to the Record’s 392,844. That’s about 5000 up on the previous month.

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